Promotional Staff London

Promotional staff: The Event Manager

April 27, 2011

Promotional and marketing staff are involved in a wide variety of work. No day is the same and many who are employed in this sector say they love their jobs. Here we continue our series, speaking to the people who are employed in promotional staff positions, to find out more about what the work entails.

Pawan is an event manager and field marketer.

What is your job?: I run the promotions and events. I work nationwide but particularly in the north west and Liverpool. In some cases I'm like a problem solver. Kind of like, Winston Wolf in Pulp Fiction, only without the mess (touch wood!).

Tell us more about the role: Every day in promotions is like a day on the farm: every meal a banquet, every pay check a fortune; every product a must-have, every consumer a king.

Do you work across a range of roles?: I have probably done all there is to do in promotions and field marketing, including: actor, auditor, brand ambassador, costume character, demonstrator, driver, event manager, leafleter, merchandiser, rigger, team leader, technical coordinator...and probably some other stuff I've forgotten!

Have there been any recent highlights of your work: My best job of last year was during the run-up to Christmas. I was Pawan the Elf (what's your favourite colour?) helping Santa in the Liverpool On Ice Grotto. It was very cold, but so much fun.

How did you get into this kind of work?: I kind of fell into promotions. I had just been to Berlin for a film course, and came back jobless. A friend of mine was in the game, like EA Sports, and got me a job handing out the free Metro for The Network. I went from merchandiser to driver to team leader – and never looked back.

Has it been a good career option?: Yes! Most people in promotions do this because it is flexible and it gives them time to do other stuff. It's exactly the same with me. In my spare time I write, and, believe me, some of the characters I meet on my travels are great inspiration.

Would you recommend promotional work to others? I'd recommend it to anyone looking for variation, flexibility, fun and the potential to travel to far off places and meet exciting and unusual people.

What makes you good at your job? This type of work is for people who are good at speaking to anyone, communicating well, forming relationships quickly and enjoying every day – but are still prepared to work. I guess that's me.

Tell us more: Promotions can be a lot of fun, but they often cost a lot of money, so arriving late and leaving early is not an option. Realising that you are there to do a job is important. As in anything in life, we must strive for Quality. It deserves the capitals!

Tags : promotionalstaff, eventmanager, marketing, promotions

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Successful Events

The key to a successful event is its event staff. It is these people who will be the face of your campaign. They will represent the product or service you are offering making it more memorable. This is why your event staff need to be competent, trained people who will be able to really make the difference to your event.

Promotion girls

Promotion girls could be exactly what you are looking for to add that sparkle to your promotional campaign. You may have the right product and the right strategy, but promotion girls can add that personal touch and bright smile to your campaign. They can be the perfect link between you and your consumer.

Models

If you want to add a little glamour to your promotional campaign, then you may want to consider promotional models. By adding promotional models to a well placed promotion campaign you can set exactly the right tone and image for your product or service. The use of promotional models can really add the finishing touch to a campaign.

Exhibitions

Exhibitions can be incredibly important in spreading the word about your brand or service. But if you do not have the right exhibition staff managing your stand, you may not be reaping the full benefits of your presence at exhibitions, speak to us about ways to maximise your impact at exhibitions, whether it be attracting your customers through an engaging stand or ensuring constant communication and lead follow up, we can suggest best practices.

Staff

Promotional staff make promotional campaigns contribute towards the success of a product or service. By engaging with the right people at the right time, you can achieve memorable brand experiences. You will however need the most appropriate profile of promotional staff in order to achieve this. At Ngage, we provide you with the perfect promotional staff for your brand whether it be for brand experience or field marketing.

Agencies

The world of promotion can be daunting and diverse. Not everyone is an expert in promotional marketing and it can be difficult to know where to beginand how to select the promotional agency appropriate to your brand. With the help of promotional agencies, you can easily find the right staff, strategy and creative development to deliver a memorable and successful campaign. Promotional agencies will do all the hard work for you and make your marketing campaign seem effortless and professional.

Promo Campaigns

Promotional campaigns need to be approached in a unique, considered way in order for them to be successful. One of the most important elements when it comes to promotions is the promo staff that you use.

Brand Experience implementation and promotional staff